CPA Campaign Kaise Banayein

Lekhak: CPAlead

Updated Tuesday, August 1, 2017 at 12:35 PM CDT

CPA Campaign Kaise Banayein

CPAlead self serve CPA advertising system par campaign create karna aapko sirf un results ke liye pay karne ki ijaazat deta hai jo aap chahte hain.

90% se zyada CPA offers jo CPAlead par add kiye gaye hain wo doosri networks aur advertisers se hain. Iska matlab hai ki humare zyada tar advertisers, jaise aap, aise offers dhoondte hain jo doosri networks par achha perform kar rahe hote hain aur phir unhe yahan add karte hain. Misal ke taur par, agar aapko XYZ network se $1.50 ka payout milta hai, toh aap chahenge ki offer ko hamare system mein $1.40 par add karein. Iska matlab hai ki har baar jab aapko ek lead milta hai, aap $0.10 kamaate hain. CPAlead par top advertisers har lead se 5% - 10% kamaate hain. CPAlead automatically decide karta hai ki har offer ko kitna traffic milega offer ke performance ke adhar par. Misal ke taur par, agar aapka offer $1.00 deta hai aur har 5 clicks par ek lead milta hai, toh aapke offer ka score $0.20 yaani 20 cents earnings per click (EPC) hoga. Iska matlab hai ki aapka offer un sabhi offers se zyada rank karega jo 20 cents per click se kam perform karte hain. Agar aapka CPA offer achha nahi perform karta, toh ise hamare system se automatically hata diya jayega. Jo advertisers low performing offers submit karte rehate hain unhe CPA aur CPI offers ko CPAlead par add karne ka option kho dena padega. Hum ye isliye karte hain taaki hamare publishers ko ye ensure kar sakein ki unhe sirf quality CPA aur CPI offers mil rahe hain.

CPA Self Serve Advertising ke sath Shuruat

CPA campaign create karne ke liye, apne CPAlead Advertiser account mein log in karein. Agar aapke paas CPAlead advertiser account nahi hai, toh aap apne CPAlead publisher account ka istemal kar sakte hain ya phir aap ek naya account create kar sakte hain https://www.cpalead.com/cpa_advertising.php.

Jab aap CPAlead advertising dashboard par log in kar lete hain, toh left menu mein CAMPAIGNS par click karein phir CREATE NEW CAMPAIGN select karein. Is page par, drop down menu se CPA ko apne CAMPAIGN TYPE ke roop mein select karein.

CPA Self Serve Platform

Status

Default ke roop mein, status Active hai. Iska matlab hai ki aapka CPA campaign hamare system mein tab tak active rahega jab tak ise hamari staff dwara approve nahi kiya jata.

Name

Ye naam aapki apni reference ke liye hai. Is naam ko sirf aap hi dekhenge, isliye aap koi bhi naam chune jo aapko campaign yaad rakhne mein madad kare.

Title

Ye aapke campaign ka headline aur title hai. Yahan ka goal ye hai ki aisa title create karein jo clicks ko attract kare. Yaad rahe ki aapka CPA offer doosre CPA offers ke sath dikhaya jayega, toh aap chahte hain ki aapka offer standout kare. Misal ke taur par, 'Amazon' ke bajaye, aap '$500 Amazon Gift Card' ka istemal kar sakte hain. Ye aapke offer ko visitors aur traffic ke liye zyada attractive banayega.

Description

Ye description offer ko describe karta hai. Toh upar diye gaye example mein, hum kah sakte hain 'Is survey ko complete karein jeetne ka mauka pane ke liye'.

Image Creative

Ye image aapke campaign ke Title aur Description ke sath display hogi. Ek image upload karne ke liye, sirf apni image ko is square par drag aur drop karein. Aapke paas apni image ko zoom in ya zoom out karke crop karne ka option hoga. Hum lagbhag har image size ko accept karte hain. Yeh ensure karein ki aapki image visitors aur traffic ko attract karne ke liye kaafi attractive ho. Yahan ka goal ye hai ki log aapke campaign par click karna chahen. Jitni behtar image, title, aur description hogi, utne hi clicks aapko milenge. Neeche kuch examples hain ki aapka CPA offer publisher ke monetization tool par kaise dikh sakta hai:

CPA Offers ke Examples

Niche kuch examples hain ki CPA offers ko CPAlead Publisher Monetization Tools par kaise display kiya jata hai. Yahan aap banner ads aur offer wall examples dekhenge. (Not pictured hain interstitials, pop unders, push ups, content lockers, direct promotion links, aur superlinks)

Banner Example 6 CPA Offers dikhata hai

CPA Offer Example

Banner Example 1 CPA Offer dikhata hai

cpa_offer_example_single

Offerwall Example kai CPA Offers dikhata hai alag alag Devices par

Offerwall Example

Offerwall Close Up

offerwall_cpa_display

Tracking URL

Tracking URL wahi campaign URL hoga jo aapko aapke network se milega. Ye URL aam taur par aapka Publisher ID aur us offer ka Offer ID shamil karta hai jise aap ek CPA campaign ke roop mein add kar rahe hain. Misal ke taur par, jo offer aapko aapke network se milta hai wo is tarah dikhta hai: http://track.yournetwork.mobi/?aff_id=222&offer_id=999&aff_sub=

Upar diye gaye example mein, aapka affiliate ID network ke sath 222 hai aur aapka offer ID 999 hai. Is case mein, aff_sub transaction ID hogi. Ye wo unique transaction ID hai jo har click ko system mein assign kiya jata hai aur ye sirf click hone par create hota hai. Jab click ek lead ban jata hai, aapko humein ID postback karni hogi taaki humein pata chale ki humein apne traffic source ko lead ke sath credit karna hai. Agar ye sahi tarah se set up nahi kiya gaya, toh aapka campaign bahut saare clicks nahi milega aur aap CPAlead mein CPA aur CPI campaigns ko add karne ka option kho sakte hain.

Isliye CPAlead se unique click ID prapt karne ke liye, aapko hamare {click_id} macro ka istemal karna hoga. Ye macro aapke URL mein unique CPAlead transaction ID automatically insert karega, jo phir aapke network ko ye batayega ki kaunsa transaction ID conversion/lead ke event par reward kiya jana chahiye. Upar diye gaye example mein, aap offer URL ko is structure se append karenge: http://track.yournetwork.mobi/?aff_id=222&offer_id=999&aff_sub={click_id}

Optional Macro: {publisher_id} Ye traffic source ka ID hai jahan clicks aur installs aa rahe hain. Publisher ID ka istemal karke, aap Traffic Sources report ke andar undesirable traffic sources ko disable kar sakte hain.

Global Postback URL

Global Postback URL wahi URL hai jise aapko COPY aur PASTE karna hai us network par jahan se aapne offer prapt kiya hai.

Jab aapne URL copy kar liya, toh aapko us network mein log in karna hoga jahan se aapne apna offer prapt kiya hai aur ise apne postback URL ke roop mein PASTE karna hoga. Aapka network phir is URL ko trigger karega jab wo ek lead ya conversion detect karega. URL ko CPAlead click ID se populate kiya jana chahiye taaki humein pata chale ki kaunsa click lead mein convert hua, ye humein ye ensure karne deta hai ki hum apne publisher ko jo aapko traffic bhejta hai sahi tarah se credit de rahe hain. Agar postback sahi tarah se kaam nahi karta, toh publisher ko kabhi bhi lead ke liye payment nahi milegi aur aapka offer hamare system se shayad poor performance ke liye hata diya jayega.

Isliye misal ke taur par, agar aapka network aff_sub ka istemal karta hai click_id ke bajaye, toh aap postback ko jo hum aapko dete hain usse badalna chahenge

From: https://cpalead.com/postback/advertiser/fa46a083e9c2vewe424dcf77274c6694?click_id={YOUR_TRACKING_PLATFORMS_MACRO}

To: https://cpalead.com/postback/advertiser/fa46a083e9c2vewe424dcf77274c6694?click_id={aff_sub} Upar diya gaya Postback URL exactly waise hi dikhayi dega us network par jahan se aapne offer prapt kiya hai agar wo apne transaction ID ke liye aff_sub ka istemal karte hain. URL ko place karne ke liye, pehle aap ise paste karte hain, phir aap postback URL ke end ko edit karte hain taaki wo unka macro use kare, is example mein, aff_sub. Kuch networks ise transaction_id keh sakte hain kuch aff_click keh sakte hain, agar aap nahi jaante ki wo ise kya kehate hain, toh bas apne affiliate manager se puchiye us network par.

Ab maan lein jab aapka visitor aapke offer par click karta hai, toh unique click ID jo generate hoti hai wo 8379266 hai. Kyunki aapka network, is instance mein, is ID ko apne database mein aff_sub ke roop mein store karta hai, jab wo humein lead ke baare mein postback karte hain, toh ye is tarah dikhayi dega: https://cpalead.com/postback/advertiser/fa46a083e9c2vewe424dcf77274c6694?click_id=8379266

Dekhiyega kaise unhone CPAlead click ID ko automatically populate kiya? Iska matlab hai jab wo is URL ko trigger karte hain, CPAlead tab jaanta hai ki ye unique click ID, 8379266, ek lead mein convert ho gaya hai. Is unique click ID se, CPAlead jaanta hai ki kaunse publisher ko reward dena hai. Jitna zyada publisher aapke offer se reward hota hai, utna hi zyada wo ise promote karne ke liye prabhavit hote hain.

Country Targeting

Jab aap ek country select karte hain, toh sirf un countries ko target karein jahan aapka offer promote hona allowed hai. Agar aap aise countries select karte hain jo aapke offer ko support nahi karte, toh chances hain ki aapka network aapko in leads ke liye pay nahi karega aur shayad kisi click ko redirect bhi kar de. Kripya sirf 3 countries tak select karein. Agar aap 3 se zyada select karte hain, toh aapka campaign deny hone ki sambhavna hai. Aam taur par jitne kam countries aap select karte hain, utna hi aapka offer achha perform karta hai. Hum actually prefer karte hain ki aap har GEO ke liye alag campaign create karein agar aapke paas time hai.

Device Targeting

Ye select karein ki ye CPA campaign kis device par available hai. CPA campaigns ke liye, aap sirf 1 device select kar sakte hain. Agar aap 1 se zyada devices ko target karna chahte hain, toh aapko ek aur campaign create karna padega. Sirf hamara CPC system 1 campaign ke liye 3 devices ka targeting support karta hai.

Payout (CPA)

Ye aapke offer ka payout hai. Kripya dhyan dein ki hamare top advertisers apne paise chhoti margins ke through kamaate hain. Ye isliye hai kyunki CPAlead system un offers ko tarjeeh deta hai jo hamare publishers ko achhe se pay karte hain. Agar aapka campaign achha pay karta hai aur achha perform karta hai, toh aapko un campaigns se zyada traffic milega jo nahi karte. Hum un advertisers ka bhi dhyan rakhte hain jo great performing campaigns submit karte hain aur unhe jaldi se approve karne ke liye reward karte hain. Jo advertisers low performing campaigns submit karte hain wo hamare system mein CPA aur CPI offers add karne ki ability kho sakte hain. Kripya CPAlead ko apna best payout dein aur hum aapko traffic volume se reward karenge.

Daily Leads

Ye un leads ki sankhya hai jo aap ek din mein prapt karna chahte hain. Hum recommend karte hain ki aap low se shuru karen aur apne network/advertiser se unke offer ki traffic ke sath compatibility ke bare mein puchhein. Agar wo un traffic se khush hain jo wo prapt kar rahe hain, toh daily leads ki sankhya badhaein. Agar wo khush nahi hain, toh kripya turant apne campaign ko band karein. Hamesha ye behtar hai ki pehle test karein, phir puchhein, phir aakhri mahine ke end par apne advertiser se reversal prapt karein. Kyunki CPAlead is relationship ko aapke network ya advertiser ke sath manage nahi kar raha hai, CPAlead kisi bhi reasons ke liye kisi bhi reversal ke liye responsible nahi hai. Toh kripya har offer ko pehle test karein phir bade budget ke liye commit karein. Waise agar aapko koi aisa offer nahi milta jo hamari traffic ke sath achha perform kare, toh hum aapko aapke bache hue advertiser balance ka refund pradaan karenge.

Boost Campaign

Hamare self serve CPA advertising system mein aapka CPA campaign boost karna aapke campaigns ko 3 ghante tak aapke selected Country aur Device combination ke liye sabhi doosre offers ke upar rakh dega. Iska idea ye hai ki aapke campaign ko (jab approve ho jaye) jaldi se discover kiya ja sake jo isse stats aur hamare system mein rank karne ki ijaazat dega. Agar aapka campaign us GEO aur device combination mein achha perform karta hai jo aapne select kiya, toh ye boost khatam hone ke baad bhi traffic prapt karna chalu karega. Agar aapka campaign achha perform nahi karta, toh ye boost khatam hote hi traffic prapt karna band kar sakta hai.

Self Serve CPA Advertising ke liye Pro Tips

1. Apna Best Payout Pradaan Karein

Hamesha CPAlead ko apna best payout dein. Jitna behtar aapka payout hoga, utni hi behtar sambhavna hai ki aapka offer hamare system mein achha perform karega. Yaad rahe ki 10% CPAlead offers 80% se zyada traffic prapt karte hain. Aapko is 10% mein hona chahiye.

2. CPA Campaigns Ko Pehle Test Karein

Har campaign ke sath chhoti test budget ka istemal karein bade budget ke liye commit karne se pehle. Hamesha ye behtar hota hai ki chhote budget ke sath test karein, apne network / advertiser se puchhein agar traffic unke CPA offers ke sath compatible hai, aur agar hai, toh apne budget ko badhaein. Agar nahi hai, toh doosra offer ya network dhoondhein.

3. Apne CPA Traffic Sources Ko Manage Karein

Aap SOURCES option ka istemal karke traffic sources ko activate aur deactivate kar sakte hain left menu mein. Kripya ye ensure karein ki aap apne tracking URL mein {publisher_id} macro ko

Kya aapne kisi truti ya is post mein sudhaar ki zarurat dekhi hai? Kripya post link pradaan karein aur humein sampark karein. Hum aapki pratikriya ki saraha karate hain aur samasya ko jald hi sulajhaenge.

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